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Thanks for stopping by. "Fashiona" is my alter ego who is obsessed with all things fashion and has a running commentary on just about everything.

If you are new, please see my first blog Fashiona, Musings of a Stylish Girl.



~Alicia

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Tuesday, November 3

Fashiona on the Hearts of Gold Neckwear Collection

Fashiona likes to celebrate her holidays in proper succession: first Halloween, then Thanksgiving then Christmas.  In these days  of commercialism meets poor economy, the Holiday displays were already in place before the leaves starting turning. While Fashiona does not celebrate "pre-holiday holidays"...she is all about giving back to the community and "Fashion with a purpose."  RVR Neckwear does both and features mens wear...something that Fashiona does not focus on enough. 



Hearts of Gold, a not-for-profit organization that improves the lives of homeless mothers and their children in New York, announced a new partnership with men’s luxury neckwear company RVR Neckwear. After meeting its Founder and Executive Director, Deborah KoenigsbergerRobert Valdes-Rodriguez, founder of RVR Neckwear, was inspired to design a collection for Hearts of Gold.  

I said, let’s provide something fashionable for men and raise money for Hearts of Gold.

To support the cause, Robert designed   two ties and a pocket square exclusive to Hearts of Gold.  The “Hearts of Gold” designs, like the rest of the  RVR Neckwear, collection. are woven in Italy by one of the most exclusive silk mills in the world.





The ties will sell for $185 and the pocket square will cost $75. A preview of the items, as well as ordering information, is available at http://www.heartsofgold.org.


RVR’s silk masterpieces will debut at Hearts of Gold’s 13th Annual Fall Fundraising Gala, “It’s A Love Thing,” on Thursday, November 12 at Metropolitan Pavilion.  The event will feature co-Mistresses of Ceremonies Soledad O’Brien (Fashiona's idol) and Tamara Tunie and Honorary Chair Rhonda Ross and will include a cocktail reception, dinner, live auction, fashion show, and after-party. Male supermodel Miguel Perdomo (Sean John, Moet Hennessy) will debut the collection on the gala’s “Gold Carpet.”



Proceeds from the sales of the ties, pocket squares, and the gala event will be used to support approximately 900 mothers and children in residence annually at three Manhattan shelters. 







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